DreamBiz step 2 ,- it's all about Them😁.
In this video we cover the #1 most important action you can take for your business idea, and also why a NO can be the best answer ever.
Get inside the heads of your ideal customers and bring them to life (so to speak!) How? Talk to a few of them. Be sure you are solving the problem they want solved badly enough to pay for the solution.
This is called Customer Discovery.
Some of the world's most innovative startups and businesses believe it is the highest value way to spend your time in your business, especially in the early stages.
There are 2 ways to think about this:
You have a solution that you think solves a problem. You want to find customers. That’s a great place to start. Often we are emotionally attached to our original idea.
To start a business, what you really have to do is be more in love with your customer than your are with your original idea. After talking with a few real potential customers, you will have a broader question to work on. It looks like this:
The point is, your idea is genius in some way, but you don't know if it is a good business idea until you talk to people in your "target market" to find out if your assumptions about what they need or want are correct. In the DreamBiz Test Drive, you learn how to set up a plan for Customer Discovery. We've created a video miniseries for the full course. To learn more please visit our COURSES and SHOP areas of the website.